Technology Marketing Analyst, Senior

Job Level
Entry-level position
Job Category
  • Systems / Operations
Job Status
Areas of Responsibility
  • Social media / digital marketing
  • Web

The Office of Technology Transfer (OTT) at the University of Maryland, Baltimore (UMB) has a unique opportunity available for a Technology Marketing Analyst. This position collaborates with Technology Transfer Licensing Officers and the Associate Vice President of Technology Transfer to help meet the office’s overall goals by maintaining and strengthening the interactions between university investigators and OTT staff. The Technology Marketing Analyst will market OTT services internally to UMB departments and investigators. The Technology Marketing Analyst, as part of an interdisciplinary team, will develop and plan marketing programs to increase OTT’s ability to capture, protect, and commercialize UMB's intellectual and tangible research property.


This is an exempt, regular position and offers a generous benefits package that includes 22 vacation days, 14 floating and observed holidays, 15 sick days; comprehensive health insurance and retirement options; and tuition remission for employees and their dependents at any of the University System of Maryland schools.

Essential Functions
  • Work directly with OTT’s Licensing Officers to maintain, build and grow relationships with UMB investigators and OTT. 

  • Develop and coordinate new marketing and outreach opportunities. 

  • Create impactful, non-confidential marketing materials (e.g., brochures, websites, flyers, graphics, posters, marketing sheets) by:

    • Reviewing, understanding, and summarizing inventions disclosed to OTT.

    • Evaluating the market potential of UMB inventions by researching competitive aspects of the target market (e.g., size, dynamics, barriers to entry, unmet needs, etc.).

    • Articulating UMB invention utility and competitive position.

  • Compile and keep updated the portfolio of UMB technologies, facilities, and expertise.

  • Maintain and update OTT’s website.

  • Perform other duties as assigned.



Education: A Master of Business Administration with experience in biotechnology or related field, or an advanced degree in life science with a Bachelor’s degree in business, marketing or related field, or a doctorate (PhD) in biology, biotechnology, or related field and an undergraduate degree in business. 

Experience: Three years of university-based technology transfer or industry (pharmaceutical, medical device, or biotechnology) based marketing or business development experience.

Preferred Experience: Experience working within the research environment at a major university, institute, or private industry.


Knowledge, Skills, and Abilities

  • The ideal candidate will have strong interpersonal skills needed to help the office build and maintain long-term relationships with UMB’s multiple professional schools and departments and various stakeholders. 

  • Experience building marketing and outreach programs needed to drive awareness of OTT, increase interactions with researchers and identify clients. Technical background to understand medical terminology and complex life science-based technologies and summarize it into clear marketing materials.

  • Able to perform the position in compliance with all requirements, regulations, and laws. Maintain high standards with the work completed. 

  • Assume personal responsibility for all outcomes; makes effective and timely decisions. Maintain productivity and uses knowledge strategies to increase knowledge base. Able to make independent decisions that are a matter of significance for the unit. 

  • Detail oriented with excellent organizational and project management skills. Skill in prioritizing ongoing and new projects, as well as conducting research and gathering information.

  • Effectively communicate both verbal and written thoughts, ideas, and facts. Write and present information in a clear and concise way. Interpret and understand written information and can listen attentively to verbal and non-verbal cues that lead to a deeper understanding.

  • Work cooperatively with others and demonstrate professional, ethical, respectful, and courteous behavior when interacting with others. Demonstrate pleasant and positive interactions with others to meet customer expectations, and provide reliable follow up with customers. Reach a compromise and consensus to influence and negotiate. Remain calm and manage conflict, and work well with a diverse workforce.


Hiring Range: Commensurate with education and experience.


If accommodations are needed, contact Staffing & Career Services at 410-706-2606, Monday – Friday, 8:30am – 4:30pm EST. Maryland Relay can be accessed by dialing 711 (in-state) or 1-800-735-2258.


Equal Opportunity/Affirmative Action Employer. Minorities, women, protected veterans and individuals with disabilities are encouraged to apply.

Job: Reg or CII Exempt Staff - E4101F

Employee Class: Exempt Regular

Full Time/Part Time: Full-Time

Shift: Day Job

Organization: Research and Development - Technology Transfer

Job Posting: Jan 18, 2019

Unposting Date: Feb 8, 2019, 8:59:00 PM